Vision Boards Charcuterie

Influencer Rates Calculator

Know what you're worth. Plug in your numbers and get an itemized breakdown of what to charge.

About you

Your audience and how much your time is worth.

Total followers (any platform)

Your hourly rate Default $25. Most creators charge $25-$75.

Cost per view (CPV/CPM tier) Higher engagement = higher tier

$0.02starter

$0.03growing

$0.05engaged

$0.07trusted

$0.10premium

Deliverables

Enter how many of each + your average views per piece.

Instagram Reels

Avg views per Reel

Production hours per Reel

Instagram Stories

Avg views per Story

Production hours per Story

Instagram Posts

Avg views per Post

Production hours per Post

TikTok videos

Avg views per video

Production hours per video

YouTube dedicated videos

Avg views per video

Production hours per video

YouTube integrated mentions

Avg views per video

Production hours per video

UGC photos (content only)

Hours to produce each

UGC videos (content only)

Hours to produce each

Add-ons

Toggle on what the brand is asking for.

Whitelisting

Brand runs paid ads through your handle.

Whitelisting % Photo: 10-15%, Video: 20-30%

Exclusivity

You can't work with competitors during the term.

Months of exclusivity Multiplies base rate

Usage / licensing

Brand wants to use your content beyond their socials.

Licensing tier Based on scope of use

Rush turnaround

Brand needs delivery faster than your standard timeline. +25% on everything.

Your rate

Itemized breakdown

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Add at least one deliverable to see your rate.

These rates are guidelines based on industry standards (CPV $0.02-$0.10, hourly $25-$75, multiplier method for exclusivity). Always factor in your own value, audience quality, and brand fit. You set your worth.